Internet Meme

A unit of cultural information, such as a cultural practice or idea, that is transmitted verbally or by repeated action from one mind to another.
An example of a Internet meme  is;

Priotritize - atleast you can fix the bike

 

 

















Meme's grow rapidly on the Internet because of its instant communication facilitates word of mouth.

This could be considered to be a "tool" of Web 2.0 due to the fact that its individual/users going online seeing this idea and then using it spreading the word over the internet via social networking websites, wikis etc.