Thursday, 28 February 2013

How the Internet changed the music industry

The Internet has changed the music industry through several ways, these are production, distribution, marketing, consumption and exchange.

Firslty the distribution ha chnaged for the music indutry as in the beginning music was only viwed via concerts this then progressed to records then the illegal method of tapes came along so people recorded a concert in full. After this CD's where created for sale in many CD/music stores. This then carried to MP3's which can now be purchased over the Internet with major sellers such as Apple etc however there is also illegal downloads of MP3's avaible on sites such as LimeWire.



Thursday, 14 February 2013

What was life like before Netflix

Pre 2001 before the creation of broadband which seen the creation of sites such as Netflix etc (the Internet boom).

1) In order to get an idea of what house of cards has impacted on the tele industry, you will need to research the current system, how is television usually broadcasted?


2) what channels tend to dominate similar genres of tv shows to house of cards

House of Cards "used" to be aired via HBO an American broadcaster, however this is only one of many risky programs that they broadcast. As HBO has developed this representation of late that they show risky shows such as "Game of Thrones" these shows can be described as mar-mite you either love them or hate them. However I also know that HBO show documentaries that not everyone would watch for example they are currently advertising for the "Beyonce - Life is but a dream" documentary.From what I have read on HBO I could link them to the Chris Anderson Long Tail Theory as they show many niche programs that get average ratings and all add up to make the same ratings as one massive show and then show also popular shows/movies such as "The Lucky One".


3) what are the advantages and disadvantages to this system

How has the Internet changed the TV industry?

The Internet has vastly changed many industries since its 2001 boradband avalibility, however I am going to concentrate on the TV industry.

This industry has been changed through many aspects because of the Internet some being beneficial other not so much. Firstly I will talk about the not so good points, streaming/downloading websites allow medium to watch pretty much any program whether it be niche or a blockbuster resulting in a loss for production companies. The Internet is not suitable for everyone because a lot of people still do not have access to the Internet and for program's such as "House of Cards" that can now only be viewed via Netflix legally.

Although the Internet also allows for a perfect advertising/promoting tool - for example movies can now advertise via youtube which is a less more costly promotion than say via television. It also allows to target certain social groups that can relate to the genre etc of the programme. However in terms of the Internet changing TV and how we view it can also be related to the fact that years ago we would have had to wait for individual episodes to be aired on television in many cases this would involve the release of one episode a week.

However now their is the potential of watching an entire series all at once such as examples of Netflix releasing the entire series of House of Cards. Another change is that America often release their shows before the United Kingdom get the rights to air them, however there are certain"illegal" sites that allow you to watch these programs the day they are realised in America.

So could this be the new way to view television, some people think not. People don't think this would be the best way to view program's as a lot of people like to watch there shows one episode a time and also don't have access to websites such as Netflix so older generation targeted shows wouldn't get watched via these sites.

I feel that this could be the future in years to come when all the generations re up to date with the new age technologies.

Wednesday, 13 February 2013

Distribution and the Web

The Fun Theory VW Piono Staircase

The Fun Theory revolves around a specific topic/item that people wouldn't normally find fun, therefore may avoid it entirely. This has been done with many things including stairs and speed cameras. However I have look further into the stairs version, this involved a set of stairs in a public area next to an escalator. The stairs where then turned into a stair piano and then on the footage it showed how more people chose to use the stairs rather than the escalator.

Example of Crowdsourcing

There are many examples of Crowd sourcing to find over the web, however I found 2 interesting cases of crowd sourcing these are;

James Patterson's Airborne: 

James Patterson is a best selling author, however he created a book named "Air Borne" however he only wrote the first and last chapters and then let the public complete the other 28 chapters. This is an example of collaborative crowd sourcing because its a task that normally a employee would carry out although it has now been a set task for the public.

Thread-less - Twitter Tee's:

Threadless.com allowed for people/public to nominate their favorite twitter "tweets" and then have them turned into t-shirts, this could of resulted in a $500 reward for the creator of the tee's. This is an example of crowd sourcing as it involved the public creating a tshit to be sold making this a collobrative effort of people.

Tuesday, 12 February 2013

Crowd Sourcing

Questions to answer for a blogpost on crowd sourcing

What is Jeff Howe's Definition of Crowd Sourcing?

Crowd sourcing is the act of company taking a function one performed by employees and outsourcing it to an undefined network of people, this can lead to a job being performed collaboratively although often usually undertaken by sole individuals.

What does the video believe is the key to successful crowd-sourcing?

Jeff Howe refers to the social communities as the building block to crowd sourcing, as he says that it proves that people can self organize in spite of the fact that this once required a manager.

Why do "crowds" form on the internet? Are you part of an online crowd- if so which?

Crowds form over the internet due to popular topics such as football, these can also be described as common topics that individuals can talk about, although it  could even be very remote unpopular topics that bring these "communities" together. These groups from over the internet due to you do not have to reveal identity and also because it allows for long  distance interactions for example different countries.

What are the crucial terms in Jeff Howes idea of crowd-sourcing? why is this crucial?

Open Call

Undefined

These terms both mean that you think is most qualified to help you isn't always the best person to do it.

Name two reasons why this type of crowd-sourcing is now possible?

Software such as Photoshop
The Internet

How effective do you believe it to be?

I believe crowd sourcing to be very effective although in some of these online communities you don't achieve much however in the instance of creating celebrity profiles it would appear very effective as a lot of information is  correct this is websites such as "Wikipedia".

What do you think is the motivation behind it?

To bring people to gather through a shared interest, or in other cases to help one another through a free medium.

Name three advantages and disadvantages of a crowd sourcing?

Advantages:
You can get your work done for cheap, in many cases for free.
Provides a great marketing tool.
Talent comes searching for you as in people with a talent in a specific topic and ready for you to give them a task.

Disadvantages:
Is the  information you are receiving true.

Thursday, 7 February 2013

Tim Berners Lee on Web 2.0

Tim Berners Lee strongly doubts any change between Web 1.0 and Web 2.0. He sees that the internet (Web 1.0) was always about connecting people to people not just connecting computers to one another, he describes the term Web 2.0 as jargon - noone really knows what Web 2.0 actually is, although he is a big fan of wiki's and blog's he says that there is no clear definition of Web 2.0 is.

Wednesday, 6 February 2013

Film Industry and the Internet


In pairs, make a list that covers all the different ways that the Internet has affected the film industry (positive and negative). 
Positives

  • It makes it easier for film companies to promote their films (websites, YouTube, pop-up’s, etc.)
  • Films made available to download on iTunes/Netflix, etc.
  • Free downloads for audiences.
  • Audiences can view films from the comfort of their own home.
  • Opens films to a wider audience.
  • The audience is in control of the film, not the producers.
  • Easier to get independent films promoted.

Negatives

  • Free but illegal downloads are harming the jobs of those in the film industry.
  • The cinema industry is in decline and struggling with ticket sales.
  • Criminals benefit from Internet piracy.
  • Illegal downloading forces cinema chains to increase ticket prices.

TASK: Case Study - Django Unchained 2013


Can it be downloaded? Where from?

Django can be downloaded from several websites that I am aware of, this is in despite of it being a newly produced movie only coming out in 2013. These websites are Movies2K and Project free TV. Both of these websites are well known due there vast amount of stream-able downloadable materials, it gives people the ability to view new or old materials online for free and anytime. 


How many screens is it being shown on?

On the Opening weekend for Django it took in $30,688,000 whilst being shown in 3010 screens this is just in the United States.


Is it being shown in print or digitally?

This movie is being shown digitally.


What impact have audience produced films have?


What types of films are shown on user generated sites?

Many types of films are found on user generated websites, it really depends on the online community this website has. An average user generated website may display short films, current movies (e.g. Dark Zero Thirty) or it could be independent movies that are un-heard of.

Are audiences remixing film trailers? Why?

Yes, audiences are starting to remix film trailers, this is for several purposes. By remixing a trailer you can give the impression of a whole new movie or even genre, people do it to create "spoofs" and others simply do it for the pleasure of using software such as Imovie. A common feature you see is the combination of several trailers to make a singular trailer or even snippets from the movie to make a brand new trailer. However this wouldn't of been a common thing looking back to 2000 - 2004 era due to the idea of being a consumer not a prosumer. Since the launch of YouTube anyone anywhere can do this idea of "remixing" materials to create a something original and then sure their product online via this Web 2.0 tool that is YouTube.


Conclusion: Review material and make a list of key issues and developments. What impact has the Internet had on the film industry?

Django Unchained, will have suffered through online streaming/downloading this is a fact every movie will in this current generation. Although Django Unchained was a massive movie therefore it has had many views in cinemas also. Django Unchanged have also used the internet to its advantage, at its peak it was a massive thing on YouTube as in adverts for it - this would be cheaper than via Television also through social netwoking sites they have managed to get word of mouth going.The internet has had what can considered a negative impact on the film industry, more specifically these web 2.0 tools we speak of such as twitter, whereby links to film websites can be posted and then re-tweeted meaning the end result is man people see it, however these people pay nothing towards there viewing of the movie. As I know that I am part of this generation of "Why pay, when you can get it for free". This doesn't just effect the producers but the cinema's also as they have reported a decline in sales of tickets, this has the knock on effect for the "cinema goers" as these people have to pay more for their tickets as the tickets prices rise. Although the Internet isn't all bad for the film industry, As the  internet makes it easier for the production companies to promote their films via the same internet sites that could be to blame for illegal downloading etc. This is because they can promote through YouTube, Popup's or social networking websites. There are limited amounts of sites that benefit of the Internet because they sell there products via the internet for example Love Film or Netflix. Using the Internet for the film industry allows for a greater audience. It makes it easier for the independent companies that do not have the same financial security as those major companies like Warner Brothers, therefore they can promote through the use of Facebook or Twitter for cheaper than advertising on the television etc. 

Questions

1) The World Wide Web was first conceived 1969.

2) The first website was built and put online 6 August 1991. It regarded the WWW project

3) In October 27 1994, Web gives birth to banner ads.

4) YouTube was launched in February 2005.

5) Google was first registered on September 15, 1997.

6) broadband Internet became available 2000-2001

7) Amazon was founded in 1994 however was launched in 1995.

8) When did Web 2.0 become frequently used in 2004

David Gauntlett Web 2.0

David Gauntlett believes that Web 2.0 does exist as he's sees a shift in the way the Internet has become more collaborative. This contrasts with other people's ideas that suggest that there has been no change between Web 1.0 when you had to pay for this collaborative. It also suggests that you go from a consumer to a prosumer. The term digital immigrants come to mind this would suggest the younger people

Friday, 1 February 2013

Catfish commentary

Catfish Commentary:
Nev Schulman a young man that lives in an apartment with two friends, one of which is his brother. Both friends are film makers - when they become interested in the friendship that is being built between Nev and Abby they begin to record the events. Nev then began to speak to the mother of Abby, Angela to confirm the artwork he was sending to Abby. Nev then began to communicate with the older sister Megan. This relationship grows as he still gets sent parcels of Abby's drawings. Nev begins to receive emails over the Web 2.0 tool Facebook about Megan. Nev sends a letter to the supposed house address of Megan. Nev the receives a song from Megan, that is meant to be her however when he searches for it on YouTube he finds the song and realises its not real, therefore he questions what he really knows about this family. Nev and his two friends decide to head down to Michigan in search of the truth, firstly they visit the farmhouse where he had been sending the postcards to Megan although when he gets there she is not there. He then heads to Angela's house where he meets Abby the daughter, whilst the mother tries to reach Megan via phone call, she says she got through to her and she will be down soon. Whilst all this is going on Nev knows the truth. He asked who the artist was and one of the children said there mum draws the portraits of Nev not Abby. Nev begins to text Megan and notices that Angela looks at her phone when he does so, the three lads assume that all the Facebook accounts are fake. Nev decides to approach the mother on the issue and she admits the whole thing that Megan does exist just that she was portraying her whilst she was in a rehab centre. She also admits to many other fake accounts and personalities. At the end of this movie the ending credits say that the rehab centre does not have a Megan in its care, this would suggest she doesn't exist and she lied again.

This highlights the major floor in the current Web 2.0 tools in this case it's Facebook, the fact that it is extremely easy to set up a fake account and pose as another person. Many people fall for this due to what they see a prof because of pictures names etc. although they beer really know who they are talking too.